diff --git a/README.md b/README.md
index 4a05dca..c484197 100644
--- a/README.md
+++ b/README.md
@@ -7,7 +7,7 @@
 [![Dev dependencies](https://david-dm.org/thumbsup/thumbsup/dev-status.svg?style=flat)](https://david-dm.org/thumbsup/thumbsup?type=dev)
 [![Standard - JavaScript Style Guide](https://img.shields.io/badge/code_style-standard-brightgreen.svg)](http://standardjs.com/)
 
-![banner](banner.jpg)
+![banner](docs/banner.jpg)
 
 Turn any folder with photos & videos into a web gallery.
 
@@ -26,7 +26,7 @@ npm install -g thumbsup
 thumbsup --input ./media --output ./website
 ```
 
-![Screen recording](demo.gif)
+![Screen recording](docs/demo.gif)
 
 There are many more command line arguments to customise the output.
 See the website for the full documentation: https://thumbsup.github.io.
@@ -45,7 +45,7 @@ You can also run `thumbsup` as a Docker container ([thumbsupgallery/thumbsup](ht
 
 See a sample gallery online at https://thumbsup.github.io/demos/themes/mosaic/
 
-![sample gallery](screenshot.png)
+![sample gallery](docs/screenshot.png)
 
 ## Command line arguments
 
diff --git a/banner.jpg b/docs/banner.jpg
similarity index 100%
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rename to docs/banner.jpg
diff --git a/demo.gif b/docs/demo.gif
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rename from demo.gif
rename to docs/demo.gif
diff --git a/screenshot.png b/docs/screenshot.png
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rename from screenshot.png
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